AI Search Optimization (AEO & GEO)
Making your content the source that AI answers quote.
Answer engines and generative search increasingly summarise an answer instead of listing links, so being the passage that gets cited matters more than holding a rank position. We restructure content, sharpen entity clarity and monitor how assistants describe your business.
Tools we work in
- Google Search Console
- Ahrefs
- Schema.org
- Google AI Overviews
- Perplexity
- Looker Studio
Scope
What this covers
The specific work included when you engage us for this service.
- Content restructuring for direct-answer and question-led formats
- Entity and brand consistency across your site and third-party sources
- Structured data and schema that assist answer engines
- Monitoring of how assistants describe your brand and offerings
- Improving source-worthy content such as guides, data and comparisons
- Aligning SEO and content work with how generative search retrieves sources
What you receive
- 01An assessment of how AI assistants currently describe your business
- 02Rewritten or restructured pages built to be cited as a source
- 03Ongoing monitoring of brand mentions and citations in AI answers
Questions
AI Search Optimization (AEO & GEO), answered
Is AEO just a rebranded SEO?
Partly. The fundamentals still matter: crawlable pages, clear structure and content worth citing. What is genuinely different is the target. Generative answers often pull a single passage without a click, so clarity, directness and entity consistency matter more than keyword placement. We treat it as an extension of SEO, not a replacement.
Can anyone prove they influenced an AI answer?
Not with the certainty you get from a rank tracker. Answers vary by user, location and model version, and there is no official reporting. We monitor a defined set of prompts on a schedule to see how your brand appears, and we are honest that the measurement is directional rather than exact.
Most often requested by
Related
More in Digital Marketing
Google Ads Management
Search, Shopping and Performance Max, managed against one number.
Meta Ads Management
Facebook and Instagram campaigns built around creative testing.
TikTok Ads Management
Native-format creative and fast testing on a channel that rewards it.
LinkedIn Ads Management
Precise B2B targeting where cost per lead is judged on quality.
Tell us where the manual work is
A 30-minute call. We map the process, tell you what we would automate or build first, and what it costs. No retainer before you agree the scope.
- No retainer before scope is agreed
- Written plan you can act on alone
- Worldwide delivery, on your hours